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Corporate Social Responsibility

ACC was the very first recipient of India's first ever CSR award instituted by ASSOCHAM in 1976 which was the ASSOCHAM National Award for outstanding performance in promoting rural and agricultural development activities. Today we have one of the country’s leading CSR engagements. ACC’s earliest initiatives in community development date back to the 1940's – long before the term corporate social responsibility was even coined. In 1952 the company launched its Village Welfare Scheme, as a full-fledged function at the corporate office and all its cement plants with a large team comprising social scientists, teachers, medical personnel, civil engineers and experts in agriculture, sanitation and crafts.

In keeping with this tradition, the company has a team of young CSR specialists based at our corporate office and factories who serve the neighbouring community that comprises the weaker sections of rural and tribal India to provide them some access to basic amenities, health, education and livelihoods.



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Education 

Education

ACC has established schools at most of its locations that provide high quality education to children of employees and those from the host communities. In addition, the company also supports schools in the vicinity. Technology aided education initiatives such as Smart Classes and interactive kiosks have been implemented at several ACC locations for enhancing the quality of learning. ACC continues to support Government run ITIs under the Public Private Partnership scheme to upgrade the quality of education which in turn improves the skills and employability of students.

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Women’s Empowerment

Women’s Empowerment

ACC recognizes Women’s empowerment as a priority. The company encourages women to form Self Help Groups (SHGs) in the communities around its plant locations. Members of the SHGs are trained in capacity-building, various individual crafts, marketing skills, accounts, teamwork and other relevant aspects. ACC AHEAD (Association of Health, Education And Development), a voluntary group constituted of ACC employees’ spouses, takes active part in this vocational training.

 

Health and Sanitation

Health and Sanitation

ACC organizes health camps and mobile van health services for the community around its plants. ACC hospitals complement the local government’s Primary Health Care centres and Community Health Care centres. Anganwadi Centres have been set up at most plant locations. In this way, ACC reaches out to mothers and children with immunization, Ante & Post Natal care and growth monitoring programmes. To promote health and dignity among the communities around our plants, community toilets and toilets for individual households were constructed in a participatory manner.

Livelihoods

Livelihoods

ACC promotes skill development among the rural youth. Industry needs skilled persons while a large part of the rural youth is unskilled and unemployed. Our CSR programmes connect the youth to high standard skills training institutions, providing partial financial support, wherever necessary as well as extending help in enrolment and in obtaining placement.
Our livelihood and income generation initiatives helped in training and placing youth with various employers. Some of these young men have been provided technical skill training on construction and subsequently placed in suitable jobs.

HIV/AIDS

HIV/AIDS

ACC plays a meaningful role in the nationwide effort to eradicate HIV/AIDS. In close consultation with the Confederation of Indian Industry (CII), the company stepped forward to support the government in battling this important public health issue by adopting a Workplace policy for HIV/AIDS that protects the fundamental human rights of employees who may unfortunately become affected by HIV/AIDS, while also ensuring that these affected persons get proper care and treatment.

The company also set up two Anti Retroviral Treatment Centres for HIV/AIDS treatment – one outside ACC’s Wadi plant in Karnataka and the second at Vellore, Tamil Nadu in partnership with the reputed Christian Medical College. Both ART Centres are run as state-of- the-art treatment centres with all the basic physical infrastructure, medical equipment, laboratory facilities and trained medical and support personnel as prescribed by NACO ART guidelines. They include Voluntary Counselling and Testing centres and are sought to be operated world-class facilities.

CSR Updates

We share news of various activities at each of our locations, our achievements and relevant important developments with our key stakeholders through a quarterly newsletter update that we publish called "Together for Communities". Recent issues :


Community Counts: A Collection of Case Studies  PDF 
CSR Newsletter 1: An Update in 2012  PDF 
CSR Newsletter 2: April - June 2013
PDF 
CSR Newsletter 3: July - September 2013  PDF 
CSR Newsletter 4: October - November 2013  PDF 
CSR Newsletter 5: December 2013 - February 2014  PDF 
CSR Newsletter 6: March - April 2014  PDF 
CSR Newsletter 7: May - July 2014
PDF 
CSR Newsletter 8: August - October 2014  PDF 
CSR Newsletter 9: November 2014 - January 2015  PDF 
CSR Newsletter 10: February - April 2015  PDF 
CSR Newsletter 11: May - July 2015
PDF 
CSR Newsletter 12: August - October 2015  PDF 
CSR Newsletter 13: November 2015 - January 2016  PDF 
CSR Newsletter 14: May - July 2016
PDF 
CSR Newsletter 15: August - October 2016  PDF 
 

Monitoring & Evaluation

The most effective approach to judge the utility of CSR schemes is that which is transparent, participative and based on perceptions of target beneficiaries themselves. We have continuously improved our approach to assess the effectiveness of CSR projects and now use a three-tier monitoring and evaluation mechanism. The first tier is conducted at village level through regular interactions with stakeholders and partner organizations. A larger assessment is made from a regional and thematic perspective. At the national level, periodic reviews by top management, annual internal audits and third party studies enable us to assess progress vis-a-vis our CSR policy and compliance requirements. A summary of the last such study and the parameters used in evaluation are attached.

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